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ConfigWise digitised 50 houseplants to Augmented Reality for Intratuin. A customer can view the products in AR wherever they are. These plants can be rotated and placed. Once it's placed, customers can walk around it and view it from every angle.
iPhone - Intratuin - 4 iPhone - Intratuin - 1 iPhone - Intratuin - 3


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By integrating houseplants into Augmented Reality, visitors can easily check which plants fit best into their rooms at home, and which one they like most, without having to go to the store. Especially now, during the pandemic, it will be beneficial for people to do their shopping from home, and get some fresh air and ambiance in their homes. Asides from that, the AR option promotes durability and sustainability, as less retours will happen because of the certainty that AR provides.



Intratuin integrated AR into her app, by using ConfigWise's SDK (Sustainable Developement Kit). It allows for an easy transition for using Augmented Reality software. By using this, Intratuin also got connected with ConfigWise and their AR Library, which is updated consistently. 
To further understand how it works, view our simple visual presentation below.



AR Library

ConfigWise manages a database for AR products, in which many models are available which are easily accessible for the development of AR-functions for apps or websites. These models can then be re-used by other companies which sell the same product, giving them the option for using AR on their product-pages, improving not only their conversion, but also boosting your sales. Companies can connect directly and make use of the database regularly updated by ConfigWise. 

"It helps the consumer make the right choice when purchasing a plant, preventing bad purchases and waste."

Elise de Bruin

Manager E-Commerce & Online Marketing Intratuin




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